The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-08
How to Organize Subtitle Masters for Cross-Border E-Commerce Videos Across Different Platforms
This article guides cross-border e-commerce brands on establi...
Video Production
2026-08-08
How to Demonstrate Selling Points in the First Screen of TikTok Shop Product Videos
This article addresses product video production for cross-bor...
Video Production
2026-08-08
How to Shoot Close-Ups of Material and Texture for Shopify Product Videos
A practical guide to shooting close-ups of material and textu...
Video Production
2026-08-08
How to Show Volume Changes Before and After Storage in Amazon Product Videos
This article breaks down the full production process for show...
Video Production
2026-08-08
How to Film Usage Evidence for Battery Life in Product Videos
This article addresses the challenges of presenting battery l...
Video Production
2026-08-08
How to Coexist End-Credit Logos and Legal Text in TVC Ads
This article addresses the challenge of coexisting end-credit...
