The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-07-13
Planning Shopify Personal-care UGC Separately from the Product Hero Film
Let real-user experience build trust while the hero film expl...
Video Marketing
2026-07-13
Creating Snapchat Ad Assets for a DTC Healthy-snack Brand
Make the product clear in the first screen, build appetite th...
Video Marketing
2026-07-13
Planning Shopify Sunglasses Assets from Try-on to Street Style
Plan Shopify sunglasses videos around fit, lens appearance an...
Video Marketing
2026-07-13
Amazon Refrigerator Deodorizer Videos That Explain the Product
Plan refrigerator deodorizer videos with unboxing, placement,...
Video Marketing
2026-07-13
TikTok Shop Product Card Videos: Unboxing, Proof and Action
Clarify the product immediately, connect clicks to the produc...
Video Marketing
2026-07-13
Shopify Electric Shaver Videos From First Use to New Heads
Plan Shopify electric shaver videos around contour following,...