The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-07-13
Product Video Voice-over: Make the Story Clear on Mute
Plan e-commerce product videos with clear actions, results an...
Video Marketing
2026-07-13
YouTube Running Shoe Videos Across Three Ad Formats
Plan horizontal, vertical Shorts and square running shoe vide...
Video Marketing
2026-07-13
Shopify Electric Toothbrush Videos for New and Repeat Buyers
Plan electric toothbrush videos for first purchases, repeat o...
Video Marketing
2026-07-13
Pinterest Curtain Videos: Plan Shots Worth Saving
Plan curtain videos around light blocking, drape and texture,...
Video Marketing
2026-07-13
Shopify Insulated-Bottle Video: A Reusable Shot Plan
Build a reusable Shopify video plan for insulated bottles, li...
Video Marketing
2026-07-13
Meta Advantage+ Video Assets: Hooks to Retargeting
Plan travel-product hooks, demonstrations and retargeting vid...