The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-07-14
Planning a Shopify Smart-hardware Launch from Hero Film to a Six-week Asset Pool
Extend one hero film into six weeks of product proof, product...
Video Marketing
2026-07-14
Planning DTC Brand-story Assets for Trust, Paid Media and Retention
Turn one story shoot into reusable website, product-page, soc...
Video Marketing
2026-07-14
Planning Google Performance Max Video Assets Across Three Aspect Ratios
Give horizontal, vertical and square videos separate opening,...
Video Marketing
2026-07-14
Shopify Yoga Mat Videos for Material, Grip and Training
Plan yoga mat videos with clear material, grip and cushioning...
Video Marketing
2026-07-14
Instagram Reels for Fragrance, Space and Repeat Purchases
Plan fragrance Reels with clear product actions, everyday set...
Video Marketing
2026-07-14
Shopify Jewelry Try-On Videos for Scale, Shine and Gifting
Plan jewelry try-on videos around size, chain length, finish ...
