The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-07-17
Filming a 12-week Content Campaign in One Cross-border Product Shoot
Map opening shots, operations, results, product-page footage ...
Video Marketing
2026-07-17
LinkedIn Short Video for Global B2B Brands: Turn People and Product Evidence into Leads
Extend one hero film into feed cutdowns, website embeds and s...
Video Marketing
2026-07-17
Shenzhen Social-video Brief: User Actions, First Frame and Version Schedule
Put user actions, sample state, first-frame proof, caption sa...
Video Marketing
2026-07-17
Reviewing Product-video Performance Through the Opening, Feature Proof and Reusable Versions
Use three CHiQ refrigerator frames to connect recognition, fe...
Video Marketing
2026-07-17
Shenzhen Product-video Script Checklist with TikTok Shop and YouTube Rules Built In
Add opening frames, aspect ratios, captions, safe zones and p...
2026-07-17
Shenzhen UGC Shoot Checklist: Samples, Human Actions, Script and Platform Versions
Use six fields—sample state, prohibited claims, user actions,...