The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-10-08
AI Dubbing Is Distribution Infrastructure. Localization Is Still a Production Decision
AI dubbing solves only the spoken layer. Use ONCE's four-laye...
Video Marketing
2026-10-08
Meta Can Remember Last Quarter. Your Brand Still Needs Its Own Creative Memory.
Meta is linking creative insights, memory and generation. Use...
Video Marketing
2026-10-07
What Product Imagery Should Brands Prepare for ChatGPT’s New Visual Ads?
Prepare product imagery for ChatGPT's new visual ads with ONC...
Video Marketing
2026-10-07
Your AI-Built Store Should Come With an Exit Plan
Use ONCE’s four-layer handoff, one-product reconstruction exe...
Video Marketing
2026-10-07
How to Plan an Ecommerce Video Content Matrix
Plan monthly ecommerce video production by content job and pr...
Video Marketing
2026-10-07
Amazon Can Sell Review Velocity. It Still Doesn’t Sell You the Customer’s Video.
Amazon Review Requests lets brands spend media dollars to inv...
