The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
2026-10-22
Brand Video Series: Repeat the Grammar, Not the Script
Learn how to build a recognisable brand video series by separ...
2026-10-22
Can Buying ChatGPT Ads Put Your Brand in the Answer?
ChatGPT Ads now reaches 89 countries, but paid placement cann...
2026-10-22
Amazon Responsive eCommerce Creative Changes What Brands Should Produce
Amazon REC assembles images, video and commerce data at runti...
2026-10-22
EU Ad Repositories Are Becoming Usable—Build Intelligence, Not a Swipe File
Use public DSA ad-repository records to build sourced creativ...
2026-10-22
Onsite Retail Media Video Needs Its Own Production Brief
Onsite retail media video is not another social cutdown. Use ...
2026-10-22
When Shopping Agents Ask Product Questions, What Should Video Prove?
Google is testing Business Agent beside YouTube product ads, ...