The Journal · THE JOURNAL
Video Marketing
Strategies for brand video, e-commerce ad creative, short-form content systems and reusable content assets—helping global brands turn one-off videos into an engine for testing, media and conversion.
Video Marketing
2026-11-03
Sports Creator Content: What Are You Buying Beyond Event Access?
An event credential does not define a brand video order. Use ...
Video Marketing
2026-11-03
Video Ad Fatigue: What to Repeat and What to Refresh
Learn how brand video systems preserve recognizable cues whil...
Video Marketing
2026-11-03
Amazon Vine and Launch Videos: What Must Arrive Before Launch?
Keep independent review activity and deadline-bound video del...
Video Marketing
2026-11-03
Video Production Tops the Demand Chart. Should You Book More Shoot Days?
A higher production ranking can hide a narrow buyer mix. Use ...
Video Marketing
2026-11-03
Global Brand Film Subtitles: When Translation Runs Long
Learn when global brand film subtitles need tighter copy, new...
Video Marketing
2026-11-03
YouTube Shopping Reports: Whose Products Are in the Basket?
Separate tagged-product relationships from brand ownership wh...
