The Journal · THE JOURNAL
Blog
Practical guidance on video marketing, production, AIGC, brand content growth and cross-border e-commerce assets for brand websites, Shopify, Amazon, TikTok and global campaigns.
Video Marketing
2026-07-13
Turning Amazon Live Product Demos into Paid Cutdowns
Plan the livestream story and ad shots together, then turn Am...
Video Marketing
2026-07-13
Shopify Customer Testimonial Videos That Build Trust
Choose real customers, capture evidence, plan clear disclosur...
Video Production
2026-07-13
Electric Scooter Videos for Braking, Folding and Night Use
Plan electric scooter videos around braking, folding, night u...
Video Production
2026-07-13
Cross-Border Product Video Quotes and Deliverables
Compare scripts, shoot days, locations, talent, editing and p...
Video Marketing
2026-07-13
TikTok Shop Guitar Pedal Ads from Performance Footage
Plan guitar pedal videos around tone, performance and purchas...
Video Marketing
2026-07-13
Shopify Golf Videos: From First Use to the Course
Plan golf equipment videos for Shopify around first use, cour...
