Beijing Hyundai ENCINO: An Urban Species That Defies Gravity
TV Commercials
汽车交通
北京现代 ENCINO
CLIENT · Client
北京现代 ENCINO
INDUSTRY · Industry
汽车交通
CATEGORY · Category
TV Commercials
YEAR · Year
2021
Case overview · OVERVIEW
This Beijing Hyundai ENCINO TV commercial uses gravity-defying visuals to reframe the city, the vehicle and youth culture. The effects reinforce its bold character and position the car as a new urban species.
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