The Journal · THE JOURNAL
AIGC Insights
Insights on AI video, generative imagery, AIGC commercials, AI product content and brand workflows—showing how production teams can combine live action with AI while improving efficiency and search visibility.
2026-09-30
Only One Colorway Is Ready: How to Plan a Live Action CGI Product Film
Only one approved product colorway is ready. Learn what to fi...
2026-09-29
Do Not Give AI Publish Access First: Three Permission Layers
Before connecting brand content to AI, separate generation, e...
2026-09-29
Should Your Product Ad Use AI? Split the Shot List First
Using more AI does not automatically make a product ad cheape...
2026-09-29
AI Agents Are Becoming Metered Labor: How Brands Should Buy Creative Operations
Microsoft is separating AI access from agentic work consumpti...
2026-09-28
AI Ad Creative Workflow: Give Every Asset an Identity Before You Scale
A practical AI ad creative workflow built around variable car...
2026-09-28
AI Smartphone Video Production: Make the Intelligence Visible, Not Vague
A practical framework for AI smartphone launch videos: show a...