The Journal · THE JOURNAL
AIGC Insights
Insights on AI video, generative imagery, AIGC commercials, AI product content and brand workflows—showing how production teams can combine live action with AI while improving efficiency and search visibility.
AIGC Insights
2026-10-02
An MP4 Is No Longer the Full Deliverable: AI Video Needs a Provenance Pack
C2PA can record how AI media was created and edited, but not ...
AIGC Insights
2026-10-01
When AI Can Edit the Video, Brands Need a Post-Production Control System
AI can now search footage and build editable cuts. The ONCE f...
AIGC Insights
2026-10-01
Hybrid AI Video Workflow: Lock the Real Master First
Plan a hybrid AI video around a locked real master, one repre...
AIGC Insights
2026-10-01
Should an AI Video Ad Be Labeled? Decide Before the Final Export
When should an AI video ad be labeled? ONCE's AI Creative Dis...
AIGC Insights
2026-10-01
When AI Agents Remember Your Brand, What Should a Content Partner Hand Back?
Persistent AI agents make reusable brand context a strategic ...
AIGC Insights
2026-09-30
AI Previsualization: Approve One Decision at a Time
Use three approval gates for AI previsualization: framing, ac...
