The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-07
How to arrange multiple locations in one day for product TVC shooting
This article addresses the pain points of brands and producti...
Video Production
2026-08-07
How TVC Commercial Creatives Turn Selling Points into Shots
This article guides brands and production teams on how to tra...
Video Production
2026-08-07
How to Accept Corporate Promo Video Projects: Visuals, Audio, Copyright, and Source Files
This article addresses the core pain points of brand clients ...
Video Production
2026-08-07
How to internationalize a corporate image film: Multilingual and overseas distribution versions
This article targets enterprise brand owners and production t...
Video Production
2026-08-07
How to Choose a Promotional Video Shooting Location: Trade-offs Between Studio, On-Location, and Virtual Backgrounds
This article addresses the selection of shooting locations fo...
Video Production
2026-08-07
How to Film Employees and Clients for Corporate Videos: Authenticity and Privacy Boundaries
This article provides a complete methodology for building aut...
