The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-07
How to create a content asset library for overseas product launch videos
This article is for brands and production teams preparing to ...
Video Production
2026-08-07
How to coordinate UGC-style videos with brand commercials
This article is aimed at brands and production teams, analyzi...
Video Production
2026-08-07
How to Avoid Translationese in Overseas Brand Story Films
This article addresses the common issues of translationese an...
Video Production
2026-08-07
How to Create Multilingual Versions of Overseas Campaign Videos
This article provides a complete execution framework for prod...
Video Production
2026-08-07
How to balance information and pacing in YouTube Shorts brand content
This article is for marketing directors and production teams ...
Video Production
2026-08-07
How to do vertical storytelling for Instagram Reels product videos
This article is for marketing directors and production teams ...