The Journal · THE JOURNAL
Blog
Practical guidance on video marketing, production, AIGC, brand content growth and cross-border e-commerce assets for brand websites, Shopify, Amazon, TikTok and global campaigns.
Video Marketing
2026-07-13
Creating Amazon DSP Video Assets for CTV, Online Video and Retargeting
Give CTV, online video and retargeting separate jobs through ...
Video Marketing
2026-07-13
Creating Shopify Apparel Sizing Videos with Credible Try-on Evidence
Show fit, body references, movement and fabric response as be...
Video Production
2026-07-13
Filming Beauty-product Texture for Cross-border Conversion
Make texture, application and visible results understandable ...
Video Marketing
2026-07-13
Planning Google Demand Gen Video Across Shorts, Feeds and In-stream
Design first-second tasks, safe zones and versions for Shorts...
Video Marketing
2026-07-13
Planning Shopify Subscription-brand Video from First Purchase to Renewal
Capture separate evidence for first purchase, everyday use an...
Video Production
2026-07-13
Filming Cross-border Smart-hardware Videos for Installation, Connection and Maintenance
Use installation, connection and maintenance evidence to redu...