The Journal · THE JOURNAL
Video Production
Planning, production, editing and delivery guidance for corporate films, product videos, TV commercials, brand stories and AIGC content—so brand teams can prepare stronger briefs and control quality.
Video Production
2026-08-07
How Reels Ads Use Cover Cropping to Keep Subjects Intact
This article addresses cover cropping challenges for global b...
Video Production
2026-08-07
How to Handle Opening Questions for TikTok Short Videos Across Different Markets
This article provides end-to-end guidance on designing openin...
Video Production
2026-08-07
Adapting Subtitle Pacing to Varying Speech Rates in Overseas Commercials
This article addresses the challenge of aligning subtitle pac...
Video Production
2026-08-07
How to Secure Appearance Releases from Overseas Distributors for Global Brand Videos
This article provides a practical guide on compliance procedu...
Video Production
2026-08-07
How to Build a Reusable Shot Library for E-commerce Product Videos
This article explains how to build a reusable shot library fo...
Video Production
2026-08-07
How to Ensure Both Front and Side Packaging Are Recognizable in Product Videos
This article breaks down the challenges of multi-face packagi...
