The Journal · THE JOURNAL
Blog
Practical guidance on video marketing, production, AIGC, brand content growth and cross-border e-commerce assets for brand websites, Shopify, Amazon, TikTok and global campaigns.
Video Marketing
2026-07-08
Five Shot Types Hardware Brands Need Before Launching a Global Crowdfunding Video
For hardware brands expanding overseas and cross-border e-com...
Video Marketing
2026-07-08
Planning TikTok Shop Short-video Assets for Cross-border Conversion
Connect selling points, on-set evidence and multi-platform te...
Video Marketing
2026-07-08
Planning Shopify Product Video from Homepage to Detail Page
Assign clear roles to homepage, detail-page and landing-page ...
Video Production
2026-07-08
Turning Corporate Films into B2B Trust Assets
Use people, processes, cases and research sources to build a ...
Video Marketing
2026-07-08
Building a Conversion Evidence Chain with Cross-border Product Video
Link claims, scenarios, platform assets and search visibility...
AIGC Insights
2026-07-08
Turning AIGC Video into a Brand Content-asset System
Connect live production, brand libraries, channel variants an...